ALBA Berlin, Germany’s leading basketball powerhouse of the past twenty years, inspires not only with its victories on the court but also with its strong dedication to sustainability and inclusion. We teamed up with lead agency MOR Design in Berlin once more and created a striking visual language that brings the passion of the game and the unique spirit of the team to life.

This page is showing images and design created in the creative exploration phase, the final case can be seen here at MOR Design, Berlin

ALBA Berlin, Germany’s leading basketball powerhouse of the past twenty years, inspires not only with its victories on the court but also with its strong dedication to sustainability and inclusion. We teamed up with lead agency MOR Design in Berlin once more and created a striking visual language that brings the passion of the game and the unique spirit of the team to life.

This page is showing images and design created in the creative exploration phase, the final case can be seen here at MOR Design, Berlin