The Way Forward
The Way Forward
The Way Forward
Client. Wey
Agency. Mutabor
Concept, Motion & 3D. Me
For the Wey exhibit at the Paris Motorshow we teamed up again with brand experience powerhouse Mutabor. Unfold was tasked to create inspirational motion sequences driven by the brand values of Wey.
Please see the full case at the Mutabor Website here, where they showcase the entire project in more detail:
Photocredit: Mutabor
Design Process
Process & Explorations of alternative Directions
About Me
For more than 20 years, I’ve been working with clients and agencies at the intersection of strategic thinking, digital filmmaking, and design to create distinctive visual experiences in a sea of sameness. My work focuses on how moving images can transform brands and spaces into narrative experiences.
Filmakademie Baden-Württemberg
Alongside my commercial practice, teaching and mentoring remain central to my work. As Co-Head of the postgraduate Motion Design programme at the Filmakademie Baden-Württemberg, I am happy to work with the next generation of motion designers and visual storytellers. Student projects are regularly recognised by the Motion Awards, the Art Directors Club and leading international festivals.