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200 years of innovation
celebrated in 2 minutes.

200 years
of innovation
celebrated in 2 minutes.

The Storyflow

From double-cylinder press to digital transformation.

The film stages the past, present and future of the 200 year old printing solutions provider Koenig & Bauer from W├╝rzburg, Germany. It was a complemtary communication item to the vast corporate identity relaunch Mutabor realised for Koenig & Bauer. We shot on 4 days at various locations around the enormous Koenig & Bauer headquarter in and another site close to Dresden.

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Our Approach

Staging the rich history.

We created a clear and modern aesthetic to capture the rich history of the company, but show it a contemporary style. For some specific sequences such as the timetravel or the product section we utilised motion control and added motion design elements to add elements of surprise. 

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Client. Koenig & Bauer 
Agency. Mutabor
Live-Action Direction, Edit, Motion Design. Unfold 
Music. Zenthing
Project type. Brandfilm

Visit us
Unfold Design & Motion Studio
Donnerstr.10
22763 Hamburg, Germany